Qubeta


Quanble 
is a SaaS management software dashboard for Online retailer platform, assisting our B2B users in better managing, auditing sellers, and inspecting risks.






Role


Lead Designer

Timeline


Dec 2023 - May 2024

Statement


The project has launched, but under NDA, the interface was altered application in another industry.

Skills


Research
UX/UI Design
Product Design
Design System

Figma
Adobe Creative Suite




CORE EXPERIENCE


To enhance the management of online sellers, orders, and advertisements, many of our B2B users face the challenge of handling ever-expanding datasets and improving efficiency.

Data visualization charts, customizable filters, AI-assisted audits, and more are tools that assist users in addressing their needs. They help users facilitate organization and analysis, while also empowering users with increased autonomy, allowing them to personalize functions according to their individual preferences.



RESEARCH






Key insights



Users struggle with deriving insights from vast volumes of data and efficiently managing 




What users want is


More
intuitiveness


Streamlining vast data into easily digestible formats, facilitating effortless extraction of valuable insights

Less
confusion


Ensuring precise articulation to mitigate confusion, fostering clarity and ease of comprehension

Higher
productivity


Simplifying workflows and improving efficiency through enhanced algorithmic automation

Greater
flexibility


Empowering users with greater autonomy to customize functions according to their preferences

Competitive audit




Competitiors


prioritize scientifically sound data organization and presentation, along with AI tools to boost efficiency, catering to users seeking productivity enhancements in their workflows.

Our product Qubeta


leverages the best practices of its competitors, positioning itself uniquely to deliver an intuitive, seamless, productive, and flexible user experience.





PRODUCT PRINCIPLES


After reviewing user experience research and better understanding the competitive landscape, I generated a set of product principles that reflect core values or goals essential for delivering a compelling user experience. These principles aim to help the team steer the product's direction effectively.




















DESIGN PROCESS