Qubeta


Qubeta 
is a SaaS management software designed for creator product marketplaces. It enables platform teams to manage sellers, ensure product authenticity, and monitor transactional risks.






Role


Lead Designer

Timeline


July 2023 - Aug 2025

Statement


The project has launched, but under NDA, the interface was altered application in another industry.

Skills


Research
UX/UI Design
Product Design
Design System

Figma
Adobe Creative Suite




CORE EXPERIENCE


To enhance the management of original product sellers, orders, and advertisements, many of our B2B users face the challenge of handling ever-expanding datasets and improving efficiency. At the same time, platforms must also address risks such as counterfeit originality claims and fraudulent behavior.

Tools such as data visualization charts, customizable filters, and AI-assisted audits help seller managers organize and analyze data more effectively, while also empowering them to identify and mitigate risks.



RESEARCH






Key insights



Users struggle to extract insights from large-scale data, manage operations efficiently, and combat ongoing fraud and platform risks.




What users want is


More
intuitiveness


Streamlining vast data into easily digestible formats, facilitating effortless extraction of valuable insights

Less
confusion


Ensuring precise articulation to mitigate confusion, fostering clarity and ease of comprehension

Higher
productivity


Simplifying workflows and improving efficiency through enhanced algorithmic automation

Greater
flexibility


Empowering users with greater autonomy to customize functions according to their preferences

Competitive audit




Competitiors


prioritize scientifically sound data organization and presentation, along with AI tools to boost efficiency, catering to users seeking productivity enhancements in their workflows.

Our product Qubeta


combines industry best practices with unique innovations to deliver a seamless experience, reduce transaction risks, and enable fast, efficient search.





PRODUCT PRINCIPLES


Based on user research and the competitive landscape, I generated a set of product principles that reflect core values and goals essential for delivering a compelling user experience. These principles aim to help the team steer the product’s direction effectively.




















DESIGN PROCESS